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Joe Goldberg, a handsome young guy who manages a bookstore, adopts his own way of life to break into the life of writer Guinevere Beck as he gets obsessed with her and seeks to eliminate any possible hurdles that could stand in his way to win her heart.


To escape his past, Joe Goldberg decides to flee New York City and relocate to Los Angeles, where he changes his name to Will Bettelheim in search of a fresh start, but before long, he falls in love all over again with his new obsession, Love Quinn.


After getting married and having a baby, Joe and Love have a calm life, but shortly after, old habits start to impact the family while they struggle to find psychiatric therapy.


In season 4, Joe seeks to start a new life in London away from his dark and bloody past, but on his path to redemption, he is gripped by a new obsession that threatens everything.